During the Cycle 1 in Digital Design and Communication at the CAD in Brussels, students have the opportunity to discover all aspects of digital communication. From graphic design to video and photography, the world of communication will no longer hold any secrets for you.
The worlds of communication and advertising have changed a lot. Internet, social media and now connected objects, have changed the ways of communicating. The relationships between the clients of advertising agencies (advertisers) and their own customers (consumers) have also evolved.
Indeed, in the digital world, a new discipline called UX (for User Experience) design aims to increase the satisfaction of users of a product or service by improving the usability, accessibility and pleasure provided by the interaction with this product/service.
At CAD, we offer a multidisciplinary approach to our students so that they can be operational in all areas related to digital communication. Together with our professors—true experts in their respective fields—we are committed to offering a curriculum that makes this Cycle in Design a reference in Brussels.
Our teaching is based on the practice of many tools and technologies that meet the needs of today’s companies and startups. Thus, your cycle’s degree in communication and digital design at the CAD will open many opportunities in the professional world.
WHY IS TRAINING IN DIGITAL COMMUNICATION AND GRAPHIC DESIGN MORE INTERESTING THAN EVER?
Today’s advertising agencies and its creatives must be able to offer a global communication, to create advertising concepts and then adapt them to all new media. The creative plays the role of art director to create a new brand identity, imagine a new logo, develop a new packaging, create interfaces of websites and connected objects, mobile applications … in line with the real needs of consumers.
Finally, there is a growing demand for motion design specialists. This new communication tool consists of animating graphic elements (images, photos, illustrations, typography, video …) with sound. These animations are used for advertising films, animations of interfaces (web, mobile …), video productions (music clips, movie credits, …) or to create graphic universes in various fields (visual identities, video games, …).
CHOOSE CAD FOR INTERNATIONAL EXPERIENCES
CAD is an international institution. Courses are taught in English, offering our students the opportunity to obtain internships abroad. They can take part in international workshops and to become familiar with other cultures thanks to the visits and cultural trips organized each year.
Our students, as part of the double degree program with the Nantes School of Design, can spend a semester in one of the studios in France, Brazil, India or China. After this experience, they will be all the more encouraged to pursue international careers all over the world (USA, Brazil, Australia, Thailand, China… and in various European countries).